My friend gave me the above slogan for an upcoming YouTube Music Channel in Malayalam.
“I need a logo. Can you help me?”
“Yes, yes. What’s the name of the YouTube Channel?”
“We haven’t named it yet!”
The one who MUST be named!
Kaviprasad is my friend of 20 years. Prasad and I started brainstorming to name the new YouTube channel. The slogan reminded us of a popular Malayalam movie teaser trailer that connects romance, songs and rain. The search for a drink/food that is consumed during a cold rainy season, evoking nostalgia, led us back to the slogan itself — ‘Coffee!’ In Malayalam language, ‘Coffee’ is ‘Kaapi.’
COVID-19 shutdown in India happened on 24th March 2020. All of us are working from home since then. It is a new experience for us and after three months, I think we are adapting well to it. The working day is mostly spent on communication and collaboration apps. Weekends are spent on reading, writing, listening to podcasts/music and personal projects. I rarely venture out of my home and once in a while I go for a ride in my vehicle.
Welcoming new designers
Last year, we created a welcome guide for the new recruits to our designLAB. This PDF document was sent to them in Whatsapp so that they can read this beforehand and come to designLAB on ‘day one’ with the right expectations. Here are the screenshots of the document.